News Room

HOW THEY CREATED A PARODY VIDEO THAT WENT VIRAL
If done the right way, video is still a powerful way to market your business. People will share your marketing message if it’s designed in an entertaining way. Remember the 2012 Dollar Shave Club video? It went viral and led to 12,000 new subscribers for their service within 48 hours. That being said, I had a blast talking with Josh

HOW TO KEEP YOUR TEAM MOTIVATED DURING THE SUMMER MONTHS
Work Hard, Play Hard: How to Keep Your Team Motivated During the Summer Months With the lure of warm weather comes a need for you to find ways to keep your team engaged. As the summer months heat up, everyone enjoys longer days and wants to spend more time outdoors. This change in seasons, however, can lead employees to feel

GYMGUYZ TOWN OF THE WEEK: WESTFIELD!
Westfield, it is your turn! Every week GYMGUYZ picks one town nationwide to take part in our Town of The Week promotion. Residents of Westfield, NJ will get 10 percent OFF any one of our many packages. Having your own personal trainer developing an in-depth plan to accomplish your goals. We develop a consistent workout schedule and customize each one of

10 WAYS BUSINESS OWNERS CAN MAKE THE MOST OF SEASONAL MARKETING
Your company doesn’t have to specialize in a seasonal product or service for you to take advantage of holiday promotions, or certain trends that only come around once a year. In order to bring you seasonal marketing tips for small business, we asked 12 entrepreneurs from Young Entrepreneur Council (YEC) the following question: Q. What is one strategy that can

WHY YOU SHOULD VACATION AS A BUSINESS OWNER
When you’re a franchise/business owner, you’re pretty much always busy. There are no set hours, there is no “lunch break”; you’re always going and working for your business. That’s the nature of the game and we commend that. There is an unbelievable amount of sacrifice that goes into being a successful business owner. So, you might be surprised at the

12 REASONS WHY YOUR COMPANY SHOULD CONSIDER A TAGLINE
The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched BusinessCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses. If You Want an Easy Way for the Company to Unite A tagline is a great

10 REALITIES OF GYMGUYZ FRANCHISEE
Often times, our blogs feature initial interview articles with our newest franchisees to capture not only the excitement, but the reality, of what is it’s like to go through the process of opening a GYMGUYZ franchise. It is important to us that our GYMGUYZ family can speak for us as a whole when it comes to our service, practices and

11 INTERVIEW QUESTIONS THAT IDENTIFY “A-PLAYERS”
If you’re in the fortunate position of having many qualified applicants, ask some of these out-of-the-box questions. The best candidates tend to give you the most thoughtful and refreshingly creative responses. A. What’s the Square Root of Nine?The questions that I find most valuable to set A-players apart from the rest are questions that don’t necessarily apply to expertise associated